Last updated: 23 November 2008
The Office of the Third Sector, in collaboration with the social enterprise sector, has developed a social enterprise ambassadors programme to help raise awareness of social enterprise and work with the Government on the development of social enterprise policy.
The social enterprise ambassadors programme was announced in the social enterprise action plan, published in November 2006. Following a joint workshop with the sector in March 2007, the Office of the Third Sector invited tenders for developing a programme to create at least 20 new social enterprise ambassadors, to raise awareness of social enterprise and attract new people to the sector.
In June 2007, the Minister for the Third Sector announced that a consortium headed by the Social Enterprise Coalition would develop and deliver the programme. The consortium brought together key players from across the social enterprise movement including:
In October 2007, the Social Enterprise Coalition announced the names of 25 successful social entrepreneurs who had been chosen to become ambassadors for social enterprise.
The programme is being funded by the Office of the Third Sector
The ambassadors will raise awareness of achieving social and environmental goals through enterprise, and will act as role models for people interested in a career in the social enterprise sector.
Ambassadors include:
The other ambassadors are social entrepreneurs operating in many markets, chosen through a thorough recruitment process, aiming for a mix of age, experience gender and region.
The ambassadors are actively involved in Social Enterprise Day. Many are also featured in the new Trailblazers magazine, produced in November 2007.