Giving White Paper

We believe that everyone can make a difference. So we want to empower and encourage more people to get involved; support each other and create the change they want to see. In the White Paper we set out three core strands of activity where we want to work with partners to make giving as easy as possible, make giving as compelling as possible and give better support to those that provide and manage opportunities to give – be they charities, community groups or others

One measure we are trialling is whether charitable advertising on Government websites is effective. If you have an opinion about whether government websites should be used to support charitable organisations, or you have an idea on how to make it work better, email the address below by 1 July:

• giving@cabinet-office.gsi.gov.uk