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Guidance on the work of the Government Information Service

(published July 1997)

Contents

• Introduction to guidance on the work of the Government Information Service
• Propriety: Basic Conventions
• The Conventions - General
• The Conventions - Specifics
• The Civil Service Code
• The Press Office day-to-day relations with the media
• Types of Publicity
• Explanation and discussion of existing policies
• Information required by statute or otherwise about rights, obligations, liabilities and Government services
• Recruitment
• Value for money (VFM)
• Propriety Procedures
• Legal position
• ANNEX A - Government publicity and advertising
• Propriety - Basic conventions
• General
• Paid Publicity
• Unsolicited material
• Annex A Procedures
• ANNEX B - Government use of public relations consultants
• ANNEX C - Government use of direct marketing
• Introduction
• Use by Government of direct marketing
• Discussion